Data Privacy Day is on January 28th, and Apple’s most recent as well as most serious iPhone bug to date was discovered on this day. The latest drama in the tech universe (mainly for Apple users) is the bug that is allowing FaceTime callers to listen in on the audio from the person you are...
Know your audience. This is probably the most repeated phrase in the world of content creation. There is a reason for it. Successful marketers and businesses don’t just take it as gospel, they actually follow it as a commandment. So, here is where creating a buyer (or user) persona steps in. If...
As human beings, we seek entertainment in everything we do. We go to the cinema, we overuse social media, we sleep with our phones by the pillow. The smartphone industry thrives today because these smart gadgets are our gateway to the world of entertainment, and it only takes a few taps to enter....
Bridging the gap between people of all colors and cultures is important not just in everyday life, but also through your marketing tactics. There have been far too many instances where top companies have had to apologize for their marketing campaigns due to the message that was delivered. What you...
Just around Christmas time and any other holiday in general, one (me) can’t help but dream about getting a beautiful new pair of earrings, a neckless, or a bracelet. Yet, another year has come and gone without me getting one. So, naturally, the next thing I do will be Googling jewelry instead of...
