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Get off at Floor Success: The 60-Second Elevator Pitch That Works
Teo

Get off at Floor Success: The 60-Second Elevator Pitch That Works

So, a couple of months ago, I got the opportunity to attend a screenwriting workshop. It was about the art of adapting pre-existing material into a screenplay that sells (or at least one that makes you feel good about it). We dissected the process, looked at some success stories, some writing...

Sexism in Ads: Where Do We Cross the Line
Vicky

Sexism in Ads: Where Do We Cross the Line

Unfortunately, in 2020, sexism is still a problem. Stereotyping, generalization, and prejudice all based on gender is something both men and women are victims of in many areas of their lives. In our agency, we believe that we are not simply providing content writing services to people. We are also...

2020: New Year, New Content
Nikki

2020: New Year, New Content

The year is coming to a close. Many businesses are trying to get back into the swing of things again after the holidays, and there are bigger things to worry about in the new decade – new content. 2019 is gone, which leaves the question, “What is going to change in 2020?” Many are wondering...

Drop the Mic, Not Your Nerves: Responding to Negative Reviews
Teo

Drop the Mic, Not Your Nerves: Responding to Negative Reviews

My dad’s great. There’s so much you can learn from him. But there’s one thing he does that none of us should — he likes “erasing” problems rather than solving them. As I was researching the topic, I came across a number of questions like “how to delete negative reviews on Google and Yelp” coming...

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