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What Are Content Hubs & How They Can Boost Your Web Traffic
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Teo

What Are Content Hubs & How They Can Boost Your Web Traffic

So, content hubs. It is the same as topic clusters, but with fancier words. To give you a spoiler, this is something not many of your competitors are doing so the sooner you apply it, the better. Spoiler #2: you will need better content marketing, strategizing, and possibly hiring blog writing...

Polish Your Writing With Songwriting Techniques
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Koko

Polish Your Writing With Songwriting Techniques

Whether you’re a copywriter at a content writing agency or a songwriter at a world-famous label, you’re a storyteller. All writers have the same goal in front of them – to transmit their feelings with words. Any aspiring writer will get the same advice at the beginning of their career...

Priming in Advertising: The Birthchild of Psychology and Copywriting
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Teo

Priming in Advertising: The Birthchild of Psychology and Copywriting

According to the dictionary, the word prime, means, “to prepare someone for a situation, so that they know what to do.” In a relatively twisted way, that’s exactly what priming marketing does to people. It prepares them to make a particular purchase or complete a specific action. The trick is,...

Unconventional Lessons From Working In a Content Writing Agency
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Vicky

Unconventional Lessons From Working In a Content Writing Agency

We can learn from everything around us. From books, from our family and friends, from our hobbies and various activities. When the said activity is our job, the quicker one starts extracting lessons from it, the better. I write every day (as you can imagine) but so far, I’ve never written about...

The Downsides of Using Help From Grammarly and the Likes
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Teo

The Downsides of Using Help From Grammarly and the Likes

If you have anything to do with buying or providing content writing services, you have surely come across writing aid programs like Grammarly. Their goal is to make our writing lives easier by spotting mistakes and offering quick solutions to grammar inaccuracies. Seeing Grammarly’s green circle...

The Power of Replacing “but” With “and” in Copywriting
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Teo

The Power of Replacing “but” With “and” in Copywriting

Compelling writing in advertising is all about what isn’t written but rather felt, implied. It’s the meaning and sub-meaning, and the sub-sub-meaning of both that matter. So, when you hire a content writing agency or a freelance writer for your website and other platforms, it’s important they know...

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