The days when content marketers with huge mailing lists were the only ones to crave well-crafted email copywriting are long gone. Nowadays, we see more and more brick-and-mortar businesses go down the same email-paved path and for good reason. Email marketing has an average ROI of 122%, and it is...
If you have been reading blog posts, you should have noticed that at some point there are a lot of how to do something in the next year. For example, my title could have been “Content Marketing in 2018” or “How to update your content strategy in 2018”… but nope. I believe it’s more important...
Okay, I’ve been dying to write this blog. As I’m sure you’re dying to be richer and thinner. That said, keep your expectations low. After all, I did start with a clickbait and anything good rarely comes out of that. If you have any contact with the outside world, it is safe to say you live and...
Content marketing is growing year after year, many call themselves content writers, and probably, they have every right to do so. I started out as a website content writer myself, and I had no idea I would be doing this for so many years. Anyway, this is a story for another time, my point...
There are many opinions on what the most important part of the SEO process is, but there is no doubt that backlinks are a crucial ranking factor. It’s true that I’m just a website content writer, but during the years I’ve done many solo projects, and link building is something I needed to learn....
I hope you’ll forgive me, but I’ll skip the opening paragraph, just this once. What I am talking about in the following lines is too important to get lost in a sea of words. Problem: “I have a landing page, it’s all there, why doesn’t it convert?” Solution: This blog. I used the word building in...