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The Disease of the Masses — Who Writes and Who Reads
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Teo

The Disease of the Masses — Who Writes and Who Reads

First of all, Corona beer isn’t contagious. Secondly, I feel somewhat responsible for this coronavirus outbreak. I started writing a blog about a mass disease, and then one appears. Coincidence? YES. On to my disease now. I’m really lucky to work at a really cool content writing agency where we...

Attracting and Holding Users’ Attention Online
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Nikki

Attracting and Holding Users’ Attention Online

The average attention span of a human has decreased from 12 seconds long in the year 2000 to 8 seconds in 2013. Did you know that a goldfish has an attention span of 9 seconds? With that being said, take a moment to reflect on your actions. How often do you find that you are scrolling through...

Meme Marketing: Does It Work & Is It For Everybody
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Vicky

Meme Marketing: Does It Work & Is It For Everybody

I was recently asked if I am interested in becoming a meme curator for the social media channels of a newly-established hot sauce reviewer. I declined, providing content writing services still looks like the better option for me. But, this offer made me think. Yes. If you, like me, are thinking:...

Why People Aren’t Engaging With Your Content
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Nikki

Why People Aren’t Engaging With Your Content

You’ve got a website, you’ve got content, but no engagement. Your question is probably, “what is going on?” or “why is this happening?”. Let’s be real, this happens and can happen to anyone – even to the owners of the most successful websites. Many people invest their time, energy, and even...

Sexism in Ads: Where Do We Cross the Line
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Vicky

Sexism in Ads: Where Do We Cross the Line

Unfortunately, in 2020, sexism is still a problem. Stereotyping, generalization, and prejudice all based on gender is something both men and women are victims of in many areas of their lives. In our agency, we believe that we are not simply providing content writing services to people. We are also...

2020: New Year, New Content
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Nikki

2020: New Year, New Content

The year is coming to a close. Many businesses are trying to get back into the swing of things again after the holidays, and there are bigger things to worry about in the new decade – new content. 2019 is gone, which leaves the question, “What is going to change in 2020?” Many are wondering...

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