When thinking machines and writing gurus form a team, creativity flows in all directions. This section, however, is more than that. We’ll share thoughts and theories, give advice, and discuss news about Content Marketing and the SEO World in general. Every now and then, you can see a blog about our group activities or how a day in our office passes by.
Let’s talk about some of the latest news, shall we? The nation’s capital, the District of Columbia (D.C.) officially became known as the “District of Champions” after (the now) 4 D.C. sports teams who broke their curses and won championship titles. That’s right, the Washington Nationals won their...
We often like to say this or that works like a well-oiled machine. I’ve heard it from clients, too: “When we hire writers we trust, it’s like we’re hiring Scorsese to do a film for us. We expect them to deliver each time.” Machines don’t fail, and even though we know they sometimes do, we still...
Chances are that you’ve seen it before – brands truly showing what they believe in by taking a stand on social or political issues by incorporating them in their marketing techniques. This is often done through their content writing agency or digital marketing campaigns. Consumers these days...
In the history of great storytelling, Alice in Wonderland remains one of the most extraordinary and unique plots created and told to this day. The brainchild of Lewis Carroll that was even recreated by the Walt Disney Company in a 1951 animation and a 2010 live-action blockbuster. The world has...
Getting new clients or customers is the goal for almost every business, right? Well, we can all pretty much agree that doing so can be a pain. However, increasing revenue is possible without having to consistently acquire new clients. Don’t worry, I’m not talking about increasing your prices. I’m...
For those of you just catching up, we already started taming the king last time. If you’re too lazy to read the whole thing, here’s the TL;DR of Part 1: Instagram is a great source to get referral traffic from The precious Swipe Up feature for instant linking in Instagram Stories requires you to...
More than half the searches made on Google end up without a click to another website in the SERP (search engine result page). Wow, what? People search for things and don’t even care to click a website that corresponds with their query, as ranked by Google? Exactly. More than 50% of them do. What...
So, Instagram. The breast milk of Generation Z and the playground of millennials. The birthplace of influencers. The fastest growing social media platform out there. Its over 1 billion users amount to the population of North and South America combined. Great, but can you make money out of it? Yes....