When thinking machines and writing gurus form a team, creativity flows in all directions. This section, however, is more than that. We’ll share thoughts and theories, give advice, and discuss news about Content Marketing and the SEO World in general. Every now and then, you can see a blog about our group activities or how a day in our office passes by.
In previous blogs, we’ve already established what product descriptions are and whether there is such a thing as the perfect description. Now, let’s take a closer look at why you should have product descriptions on your site and will it make a difference. Information is key Ideally, the first and...
Page speed is one of the most important factors for search queries. This is important for your human visitors as well. I have talked about improving user experience before and I ranked page speed as the number 3 factor for a better UX. Today’s blog is dedicated to on page speed entirely, and I’ll...
Okay, I know I keep going back to food analogies, but a) I’m a foodie, and b) food is relatable. It is something everyone knows a lot about which makes it the best way to explain things people don’t know enough about. One of those things are Service Pages and their importance to both your SEO...
A few months ago, I posted a blog covering all the basics of what SEO is, and I basically explained the topic with croissants… Feel free to check it, it covers the organic and local searches and how exactly SEO works. Today, I decided to start a new blog sequence. This is the first part, and I’ll...
Think Sheherazade. Think Eve. Think Pandora’s Box. Think Lot’s wife. Think of every cliffhanger in a book or series. I bet you already know where I’m going with this. That’s right, I’m talking about the common denominator in all these examples… A little thing called Curiosity And a bigger, more...
Are you worried about your high bounce rate? It’s a common misunderstanding (especially among writers) that a higher bounce rate means your website content is not good enough. Truth is, bounce rate is just a content marketing metric that increases when your visitors don’t visit another page from...
Are you a freelancer struggling with finding new clients? Maybe you are thinking about leaving your day job but fearing the outcome? I’ve been a freelance website content writer for some time and I believe there’s plenty of fish in the sea. This is why I am willing to share some tricks with those...
Back in the days, SEO was mostly about coding. Technical SEO involved the optimization, manipulation even, of code, metadata, and link profiles, for the sake of achieving better results. And this hasn’t changed all that much. But today’s article is dedicated to a more balanced approach to the...