Most of us have seen it happen before: you make your way to your favorite clothing store’s website, browse around for a bit, then log onto Facebook or another site just to see an ad for that same clothing store pop up on the side. Remarketing and retargeting are two tools that are used by brands...
If you’ve been keeping track with the digital space nowadays, you’ve probably stumbled oftentimes upon the term “UX”. The abbreviation stands for User Experience and it’s usually paired with the word “design.” You got it, designing the journey of the user. But lately, the UX-oriented approach has...
The more the better, right? Maybe in some cases. But, when it comes to publishing written or visual content on your website, and especially social media channels, it’s quite debatable whether that’s true. Minimalism has been an uprising trend in many areas of our lives but how does it relate to...
If you have already checked out our website, you might have noticed the “Order Content” button. Upon clicking it, you’ll be taken to a page that lets you indicate your preferences – the type of content, number of words, and preferred style and voice. This article is dedicated to the last...
In a visual world where every ad or piece of promotional material is targeting our attention, only the most pleasing and functional products and services make it to the surface. ‘Design’ could mean many things and encompass hundreds of different aspects. In a nutshell, a designer’s job...
Ever since there was beautiful blue water and a horizon behind it, people have been dying to go on adventurous voyages through the unknown so they can find the new and the exciting. That’s true for Ferdinand Magellan, Christopher Columbus, James Cook, and any other brave (and arguably crazy) man...