When thinking machines and writing gurus form a team, creativity flows in all directions. This section, however, is more than that. We’ll share thoughts and theories, give advice, and discuss news about Content Marketing and the SEO World in general. Every now and then, you can see a blog about our group activities or how a day in our office passes by.
As times moves forward, many techniques for content writing become more relevant and important. One that seems to be holding on tight – and most probably not going anywhere anytime soon – is the “Above the Fold” strategy. It is used almost everywhere, and chances are that your content...
Whatever type of intellectual product you are creating, there is this little (but very important) thing you have to keep in the back of your mind. Yes, copyright. It’s important both for web content writers and their clients. Of course, you don’t need to know everything about it, just the parts...
If only we knew why people do the things they do. That’s what I found myself wondering the other day. And then, social and behavioral psychology, two of my dear friends, were kind enough to give me some answers. Now, psychology, in general, is a very broad notion even if we are just talking about...
It’s almost that time again… probably the most dreaded time of year for the working class. It’s almost tax season. Dun, dun, dun… If you are an accountant or tax preparer, then this blog is definitely for you, so stay tuned. If you are looking into using content writing services to optimize...
Both Wix and Squarespace belong to the so-called “drag-and-drop” site building platforms. Both of them are powerful, successful, and target non-coders, allowing them to make impressive websites in a snap. But you probably already know this, and you are just trying to find out which of the...
Welcome to Part 2. Oh-oh, did you miss the first one? In case you have and are too lazy to go back, last time we reviewed some success and failure gaming app stories, we learned which questions to ask, and the key ingredients you need for your app to taste “addictive.” You guessed it, app design,...
Think Candy Crush. Think Angry Birds. Think Pokemon Go. What is it about these dangerously addictive gaming apps that keep us coming back for more? Why can’t we just hit “Close” and move on? And more importantly, what can we learn from them? If you are an app developer working on the next big...
Data Privacy Day is on January 28th, and Apple’s most recent as well as most serious iPhone bug to date was discovered on this day. The latest drama in the tech universe (mainly for Apple users) is the bug that is allowing FaceTime callers to listen in on the audio from the person you are...