Archive


The Importance of Good User Experience
Nick

The Importance of Good User Experience

I have been working with SEO specialists (other web content writers and front-end technicians mostly) for over a decade. Some of my coworkers have more experience than others, and most of them remember how easy it was to stuff a bunch of keywords on a page, and rank first on Google. Good old...

Is Proofreading Your Website Content Important?
Teo

Is Proofreading Your Website Content Important?

When it comes to content creation, most people focus primarily on finding the right topics, keywords, and search engine optimization strategy, in general. While these are indeed the governing factors in your online story success, there are other imperatives that can go unaddressed. Proofreading is...

Building landing pages that convert 101
Teo

Building landing pages that convert 101

I hope you’ll forgive me, but I’ll skip the opening paragraph, just this once. What I am talking about in the following lines is too important to get lost in a sea of words. Problem: “I have a landing page, it’s all there, why doesn’t it convert?” Solution: This blog. I used the word building in...

The Proofreading Process — the Whats and the Whys
Teo

The Proofreading Process — the Whats and the Whys

Rome was not built in a day. And even after it was, it went through metamorphosis and improvements. The result, however, was spectacular. Think of your website copy as Rome and proofreading it as the improvements The Eternal City went through before it became a hallmark of excellence. Think of the...

The perfect word count — a myth or a number
Teo

The perfect word count — a myth or a number

The word count dilemma has long been circling the minds and heated up discussions in the SEO world. Here I am sharing a lot more than a personal opinion based on my experience, I am combining it with statistics, and common logic. Even if you decide to hire professional website content writers, you...

Showing 31 - 35 of 41 articles